A mission to fulfill a semester's worth of assignments, one of which being this blog.
Simple explanation:
- One class.
- Twelve hours of observation.
- One lengthy and detailed paper.
Hopefully, a better understanding of human behavior.
I work for a retail fragrance chain in South-Eastern Wisconsin, and like most retail employees, I have heard the phrase, "Just Looking," more times that I care to admit. So, through my experiences (sale-associate dodging, being ignored, and even out-right rudeness from customers), I've begun to ponder whether there is a common factor between these customers that seem so desperate to be left alone.
- Are they more commonly from an apparent social class?
- Do women tend to "associate-dodge" more than men?
- Do certain age groups tend to react with the "Just Looking" attitude over others?
- What other tactics do customers use to attempt to keep away from retail workers?
Also:
What happens if the employee is persistent?
- Do they leave?
- Do they give in?
- Or is this the point that rudeness begins to take hold?
I will be observing customers at my store, as one of their own. Another consumer, looking for good deals, and great fragrances. All names for this study will be falsified, and the name of the company will be confidential, however, I will be updating this blog with my findings.
Curious?
Stay tuned.
-AG
